Privacy Policy

Privacy Policy

Aura Beauty and Wellness Clinic Ltd
Last updated: 7 June 2025

Aura Beauty and Wellness Clinic Ltd respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you use our website, book treatments, or interact with us online or in person.

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1. Who We Are

Aura Beauty and Wellness Clinic Ltd
87 Bingley Road, Saltaire, BD18 4SB
📧 aurabwclinic@gmail.com
📞 07301 271865
🌐 www.aurabwclinic.com

We are the data controller for the personal data we collect.

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2. What Data We Collect

We may collect:
    •    Full name, email address, phone number
    •    Date of birth and relevant medical history
    •    Booking and consultation information
    •    Messages via email, WhatsApp, Messenger, or contact forms
    •    Meta Ads lead form data (Facebook/Instagram)
    •    Website interaction data (IP address, browser info, cookies)

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3. How We Collect It

We collect your data through:
    •    Booking forms via Timely
    •    Enquiries through our website, WhatsApp, or Messenger
    •    Phone calls (some may be recorded for training)
    •    Meta Ads lead forms
    •    Cookies and Meta Pixel tracking when you browse our website

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4. Why We Use Your Data

We use your data to:
    •    Book and manage appointments
    •    Send confirmations, reminders, and follow-ups
    •    Provide skin and treatment advice
    •    Contact you via phone, email, Messenger or WhatsApp
    •    Send promotions and newsletters (if you’ve opted in)
    •    Track and improve marketing (e.g. Meta Ads, Mailchimp)
    •    Review calls for staff training and quality assurance

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5. Call Recordings

We may record certain phone calls for:
    •    Internal training
    •    Service improvement
    •    Ensuring clarity and accuracy of advice

Recordings are stored securely and accessed only by authorised staff.

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6. Marketing Communications

If you give consent, we may contact you via:
    •    Email marketing through Mailchimp
    •    WhatsApp or SMS for offers or updates
    •    Messenger for booking and service messages

You may unsubscribe or opt out at any time via email, reply, or unsubscribe link.

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7. Advertising & Meta Pixel

We use Meta Pixel to:
    •    Track user behaviour on our website
    •    Build custom audiences for retargeting on Facebook & Instagram
    •    Measure ad performance

Data is anonymised where possible and processed by Meta under their terms. You can manage ad preferences at facebook.com/adpreferences.

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8. Cookies

Our site uses cookies to:
    •    Enable essential website features
    •    Improve your experience
    •    Support analytics and advertising (e.g. Meta Pixel)

We use the IONOS cookie consent tool to manage cookie preferences. You can opt in or out via the cookie banner or change your browser settings.

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9. Sharing Your Data

We do not sell your data.
We may share it with:
    •    Timely, our appointment system (Privacy Policy)
    •    Mailchimp, our email provider (Privacy Policy)
    •    Stripe, our payment processor (Privacy Policy)
    •    Meta, for advertising (under their data policies)
    •    Legal or regulatory bodies, if required

All third parties are GDPR-compliant.

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10. Your Rights

Under UK GDPR, you can:
    •    Access or request deletion of your data
    •    Correct inaccuracies
    •    Withdraw consent at any time
    •    Object to processing or profiling
    •    Request data portability

To exercise any rights, contact us at aurabwclinic@gmail.com.

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11. Data Retention

We keep your personal data:
    •    For as long as needed to deliver services
    •    For 7 years where required for professional or legal reasons
    •    For marketing, until you opt out

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12. Policy Updates

We may update this policy as needed. Latest version will always be available at www.aurabwclinic.com.

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13. Contact

📍 Aura Beauty and Wellness Clinic Ltd
87 Bingley Road, Saltaire, BD18 4SB
📧 aurabwclinic@gmail.com
📞 07301 271865